Watermarked2DSCF0419Jon Porter

LG’s MoodUp is a fridge that’s as shiny on the outside as I am on the inside

If anyone needs some extra RGB lighting in their life, LG’s new MoodUp fridge has you covered. The refrigerator, announced this week at IFA in Berlin by the South Korean electronics giant, features LED light panels on its front that glow in more than a dozen different colors (22 for the top panel, 19 for the bottom). There’s also a built-in Bluetooth speaker (that I know of).

You control the light panels via the LG app, which has a range of preset color schemes to suit different seasons and moods. However, you can also take full control to create an awesome ugly kitchen color scheme of your own design. I was helpfully shown such a nasty act during an in-person presentation on the show floor, and it’s quite something.

(For whatever reason, LG chose to display its MoodUp fridge with a mirror on either side at a 45-degree angle, which is why it looks like there are three refrigerators in the photo below.)

LGs MoodUp is a fridge thats as shiny on the

The colors look nice, but they also clash horribly on your command.

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LG’s press image shows the fridge in a more traditional home environment.
Image: LG

Things get really interesting when you combine these light panels with the fridge’s Bluetooth speaker, where the panels can flash in time with music. You know how everyone jokes that house parties always happen in the kitchen? Well, LG is taking it quite literally.

From a more functional perspective, the MoodUp is loaded with sensors to flash if you accidentally leave one of its doors open, or automatically illuminate to guide you toward midnight breakfast.

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LG control app.

This is an interesting response to Samsung’s series of bespoke refrigerators, which are available in a range of different colors to match the style of your home. Earlier this year, Samsung will also print custom images on their fronts for a more personalized look. The good thing about LG’s take on this colorful design is that you can change the colors of your fridge with a tap. When they’re not bright, LG says the fridge offers a combination of gray and white color schemes for a “more traditional look.”

Oh, and the LG MoodUp also works as a fridge, where LG promises “advanced cooling and smart technologies for better food freshness and improved convenience.” LG’s press images show MoodUp fridges one or two doors wide, and there’s even a model with a window in the fridge door that lets you see its contents from the outside. If you’re really interested in purchasing this item, there’s no word on pricing or a release date.

Photography by Jon Porter / The Verge

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